Facebook can be a great resource for generating brand awareness, as it has become popular amongst various age demographics and can be a great interception point for building your relationship with you consumers and prospects.

Here are a list of ways that you can use Facebook to help your business: Read More...

The more people who follow you on Twitter, the more influence and networking opportunities you have. Thus, it makes sense to try and build a following. Here are some best practices on getting others to follow you: Read More...

Here are four tips to remember when it comes to sharing content: Read More...

Is your business using social media channels like YouTube and SlideShare?  Read More...

Make plans to attend our next webinar scheduled for July 7. In this webinar "Integrate Social Media with Your Sales Process: 6 Steps to Fill Up Your Sales Funnel", you will learn: Read More...

According to a survey conducted by MarketingSherpa, lack of knowledge is the number one barrier to social media adoption. This means the organizations that do try to play in the social media realm are at the risk of creating an atmosphere that can backfire on their marketing strategy if not done correctly. Read More...

Fear: We have employees that use social networking sites on a regular basis, and they are familiar with the technology, so why not use them to grow our business online? Read More...

Fear: I can create my own YouTube channel, or LinkedIn page, or Twitter account. There is no cost for me to set up my network on those portals, so why am I being told it is going to cost me money to implement a social media campaign?  Read More...

A common argument we hear for ignoring the potential of social media is that it can't be measured, and businesses don't like investing in something they can't measure a return on. Read More...

Today's Social Media Myth addresses another common concern people have... Read More...