E-Commerce is not just about creating a website that allows your customer to order and pay for products. It’s about setting up the product supply chain and order fulfilment to ensure your physical operation supports the online model properly. It’s about having an on-line store that will allow your customers to be able to browse products and get a real feel for them, as though they were in a physical store, creating a desire to complete the buying process and to keep coming back for more. It’s about attracting customers to your store and ensuring you deploy it into your business with processes, skills and expertise relevant to the online environment.
E-Commerce sites need to be embedded into the cycle of your business systems, integrating with ERP, CRM and Finance systems at the ‘back end’ in a flow that helps your business rather than bottlenecking the process. We use our extensive supply chain, product marketing and customer services expertise from multiple manufacturing and retailing industries to understand your market, create the right environment for your customers.
We have an in depth understanding of end-to-end business systems, from many years of working in multinationals and major corporations through large consultancy and technology organisations, to develop the right technology and support systems for you.
If you already have an E-Commerce website, but you aren’t getting the traffic or the conversion, we’ll work with you to turn it into a real online store and increase your return on investment. If you have a new venture in mind, we will ensure you get these important steps right in the first place, so that you start delivering a return on your investment as soon as possible. There’s a bit more to it than ‘building a website’.
Give us a call to discuss your requirements further.