1 Cromwell Court, Bowman Lane
Leeds LS10 1HN
Begin with lead-nurturing...
With most businesses now online, digital marketing is becoming an increasingly competitive battleground. It's a fast changing, advanced and lucrative area, but you shouldn't let that put you off as targeted lead marketing is one of the strongest ways for your business to have an impact.
There are many innovative and cost-effective methods that keep you on your customers' and prospective customers' radars, maintaining the relationship rather than letting it diminish. These can range from auto responders, click to call, email marketing, RSS feeds to blogs, customer loyalty programs and free trials. By focusing a campaign you can capture and develop more prospective leads and continually add them to your sales file.
Your website has never been more important!
Your online presence is a 24/7 marketing vehicle and a very powerful customer interface tool. If you follow the leading marketing practices you can convert online inquiries from potential customers into qualified leads and ultimately into sales and bigger profits. By nurturing a healthy and interactive relationship with your business leads you can increase your chances of more converting into sales.
It's not just about the leads...
As you introduce more leads to your website, you are effectively bringing more people into your store, but it only accomplishes half of what you need to do. It's not enough to have leads – you need to convert them to sales too!
Every online business must have a comprehensive marketing strategy, which we can work with you to design, deploy and manage. Get help now – We Simplify Internet Marketing!
Download our guide
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U.K. web sales grew nearly 13% in the first half of 2012 Source: ecommerce-news.internetretailer.com, July 2012 |
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Despite the economic woes, spending online continues to grow. In August 2011 alone, UK shoppers spent £5.2 billion on the web. Source: IMRG/Capgemini e-Retail Sales Index, November 2011 |
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41% of UK firms are successfully winning customers through their social networking efforts. 48% use social platforms to engage with their existing customers. Source: Regus as cited by www.searchenginejournal.com, November 2011 |
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79% of search engine users say they always/frequently click on the natural search results. Source: www.searchenginejournal.com, April 2012 |
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28% of people in the UK have purchased something using their phone Source: gpmd.co.uk, March 2012 |
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