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Terms of Business

Terms of Business

These Terms of Business set out the general terms and conditions that will apply to the work that we will do for You. This Agreement, along with any Statement of Work, forms the Agreement between You as the Client and Polaris Digital Marketing. Any reproduction of this Agreement made by reliable means (for example, photocopy or facsimile) is considered an original.

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1. Authorisation

1.1 The Client ('Client', 'You', or 'Your') is engaging Polaris Digital Marketing ('WSI Polaris', ‘Us’, ‘We' or 'Our') as an independent Contractor for the provision of Consulting and / or Systems Integration services (the ‘Services’).

1.2 The scope of the Services that We will provide is defined in the Statement of Work. The Statement of Work is considered as the full and complete specification of the Services that will be provided. Any additions, changes, upgrade or enhancements outside the specification contained in the Statement of Work are exclusive of this Agreement.

1.3 Either of us may request changes to the Services or any other aspect of this Agreement. Requests for changes must be sufficiently detailed to enable full assessment of the impact on the cost, timetable or any other aspect of the Agreement. We will work together to consider and where necessary agree changes. Until agreement is made and documented in writing, we will continue to act under the terms of the latest agreed version of the Agreement.

1.4 Each of us will nominate a contact with responsibility for management of this Agreement.

2. Services Terms

2.1 Internet Solution Development, Consulting and Maintenance Services

2.1.1 You authorise WSI Polaris with full management capability, including username and password to Your domain account, if this account is not already supplied by WSI Polaris, and to any other programs needed to provide the Services that are included as part of Your ISP or WPP service agreement.

2.1.2 We will provide the Services described by the Statement of Work, to the estimated timetable documented therein, and meeting the specification agreed between us at the start of the project. You agree that We shall have fulfilled Our obligations on Final Client Sign Off.

2.1.3 Changes to the specification during the development process can result in delays to the estimated timetable. We reserve the right to restrict all changes to the Statement of Work until such time as the original specification has been completed. Amendments may result in additional charges.

2.1.4 Unless otherwise specified, website solutions shall be optimised for all major desktop-based web browsers including Microsoft Internet Explorer (version 8+), Mozilla Firefox (v4+), Apple Safari, Opera, Google Chrome and Konqueror. Optimisation for other browsers is outside scope unless specifically stated in the Statement of Work.

2.1.5 With the exception of trademarked, copyrighted or other proprietary information regarding pictures, images or logos that directly identify the Client, You grant to Us an indefinite, irrevocable, royalty-free, unrestricted right to use, transfer, modify and maintain content prepared by Us on Your website while hosted with Us.

2.1.6 Although We shall have the right to approve the design, content and links to and from the Client’s website, We assume no responsibility to do so. You agree to be solely responsible for the content of its website and accuracy of all information provided.

2.2 Hosting and Application Service Provision (‘ASP’) Services

2.2.1 We will provide reasonable levels of hosting resources, including disk storage and bandwidth to the Client. In the event that We deem that resource utilisation by the Client is in excess of what We consider reasonable, We reserve the right to terminate the hosting services component of this agreement or levy such additional hosting fees, as it deems appropriate upon providing the Client with 30 days written notice.

2.2.2 We shall not be liable for any network interruptions beyond our control, including without limitation, any downtime regarding computer servers or interruption of Internet Service Providers.

2.2.3 We reserve the right to control and restrict any content on the Client’s website and shall have sole discretion to terminate Hosting and / or ASP services, without advance notice due to any information deemed by Us as illegal, tortuous, false, misleading, fraudulent, libellous, immoral, offensive or otherwise not in conformity with Our policies and style, or are unlawful or violate any applicable local, state, national or international law, ordinance or regulation having the force of law or by-law. The Client acknowledges that We may unilaterally write or re-write reasonable rules and regulations necessary for the orderly operation of Our business and that the Client will be bound accordingly to these terms and all other terms outlined in the Hosting SLA.

2.2.4 The Client agrees that We reserve the right to terminate Hosting and or ASP Services without advance notice if the Client's web solution is detrimental to the Hosting environment including acts of Spam or if the web solution negatively affects server performance or other web solutions on the Hosting environment. 

2.2.5 The Client agrees to submit a written three (3) month service cancellation notice to terminate Hosting or ASP Services.

2.3 Third Party Services

2.3.1 We may identify or use Third Party Services as part of the Internet Marketing Solution as appropriate to the specification in the Statement of Work. We are not responsible for the provision of such services and make no representation regarding the quality of provision of such services by the relevant Third Party Service Provider.

2.3.2 Service Providers may update their services, processors and products from time to time, affecting the functionality of the Client's complete Internet Marketing Solution post-completion. These Third Party Service Providers are beyond Our control and such providers may be changed without notice. Upon fulfilment of the Internet Marketing Solution, We shall not be responsible to upgrade or modify the solution to comply with any such updates. Any such upgrades may be subject to a new Agreement with applicable fees.

3. Deliverables and Completion

3.1 We will provide the Services including the Deliverables, if any, specified in the Statement of Work as being Our responsibility (the ‘Deliverables’). We undertake to You that We will use reasonable skill and care in the provision of the Services and the preparation of any Deliverables.

3.2 Our Deliverables will be deemed accepted by You when any acceptance criteria set out in the Statement of Work have been met, or when You make live use of the Deliverables, whichever comes first. If no criteria are specified, the Deliverables will be deemed accepted on delivery to You.

3.3 We will use reasonable efforts to carry out Our obligations in accordance with any dates or time periods set out in the Statement of Work . Unless specified otherwise in the Statement of Work, these dates and time periods are intended for planning purposes only and are not contractually binding.

3.4 Performance of Our Services is dependent on Your co-operation in carrying out certain responsibilities in respect of this Contract, and we must work together to complete the Services in a timely manner.

3.4.1 You agree to provide promptly all information as We may reasonably require and notify to You to enable us to provide the Services. In the event that information required is not supplied in a timely manner, WSI Polaris shall reserve the right to delay the completion date at its own discretion.

3.4.2 You agree to ensure that all information You provide is complete, true, accurate and not misleading in any material respect. We shall not be liable for any error, omission, defect or deficiency in any service or solution, which may result from, but not exclusive to, the Client's failure to provide complete, accurate and current information to Us

3.4.3 You agree to ensure that Your staff are available when required, given reasonable notice, to provide such assistance as we may reasonably require to provide the Services, and that Your staff have the appropriate skills, experience and authority to do so.

3.5 We and Our Affiliates (as defined in clause 16.1 below) will not be prevented or restricted by this Agreement from using any technique, idea, concept or know-how relating to Our or their business activities.

3.6 We will transfer to You Our title in the Deliverables, subject to the following:

3.6.1 Client Materials. You will own the copyright in all those Deliverables identified in the Statement of Work as ‘Client Materials’ subject to the remainder of this clause 3.6 and to payment of amounts due under this Contract. You grant to Us a non-exclusive, royalty-free, worldwide perpetual right to use, copy, adapt, sub-license and market such Client Materials.

3.6.2 The copyright and any other property rights in any materials or software, whether written or machine-readable, created by Us or licensed to Us prior to this Contract or outside this engagement or any subsequent modifications to the same (‘Pre-Existing Works’) will remain vested in Us or Our licensor, but to the extent that these form a part of any of the Deliverables, You will have a license to use them in accordance with clause 3.6.3 below.

3.6.3 We will own the copyright and all other intellectual property rights in all Deliverables which are not identified in the Statement of Work as Client Materials and in all other materials or software created under this Contract whether by or on behalf is Us solely or both parties jointly. Subject to payment of amounts due under this Contract, You will have a non-exclusive, no-transferable license to use these Deliverables (and any Pre-Existing Works to the extent that these form part of the Client Materials) for Your own internal use and only for the purpose for which they were delivered, but You must not provide these Deliverables (or Pre-Existing Works to the extent that these form part of the Client Materials) or copies of them to any third party.

3.6.4 Notwithstanding any other provisions of these Terms of Business, the use of any computer software Deliverables which are not Client Materials will be subject to the terms of the software license referred to in the Statement of Work or where no such license is referred to, You may use the software in accordance with the license granted by clause 3.6.3 above.

3.6.5 Each party will at the request and reasonable expense of the other execute all such documents and do all such acts as may be reasonably necessary in order to vest in the other the rights granted to the other under this clause 3.6.

4. Warranty of Software Deliverables

4.1 We will use reasonable efforts to ensure that software-based Deliverables provide the functionality specified in the Statement of Work, according to the acceptance criteria specified. However, due to the inherent qualities of software, WSI Polaris does not warrant that software-based Deliverables will be completely free from defects, errors or bugs that may arise in live use.

4.2 Within a period of 30 days (the ‘Warranty Period’), should You find any defect, error, bug or deviation in design and functionality contrary to that specified in the Statement of Work, WSI Polaris will work expeditiously upon notification to fix or resolve these issues for You. This does not include issues related to any third party Client Hosting Service, for which WSI Polaris can make no guarantee, nor any functionality or design requirements that are not covered in this Agreement and specified in the Statement of Work. The Warranty Period begins on the date the Deliverables are accepted by You and available for use.

4.3 The Warranty shall be void if any modifications have been made to the Deliverables (code, design, etc), the server, the hardware or any technology related to any of them.

5. Payments

5.1 Notwithstanding any prices listed in literature or on Web pages, You and WSI Polaris agree that the Services described in this Contract, shall be completed for the total amount specified and You agree to pay this sum. The total amount specified excludes taxes (e.g. VAT) and any third party costs and rechargeable expenses that may be incurred in the delivery of the Services.

5.2 If any additional work may become required to provide the Services, then prior to commencing such work We will detail exactly the work that falls outside the agreed Services and will provide You with a written estimate of both pricing and timescale for the completion of the work.

5.3 Invoices shall be due for payment within seven days of issue by WSI Polaris to Your designated contact address by email.  

5.3.1  In the event of late payment, we reserve the right to suspend provision of the Services and to charge interest on amounts overdue at a rate of 2% above the base rate of Barclays Bank plc, as published from time to time.

5.3.2 Where a deposit is specified in the Statement of Work, then work on the Agreement will only begin on cleared payment of the deposit. Monthly management service fees for Internet Marketing Services are due on the 1st of each calendar month and will be pro-rated for partial months where applicable to maintain a monthly cycle of payments from 1st of the calendar month.

5.3.3 Both parties agree that any third party services costs, for example Google, Yahoo and Microsoft advertising spend, are not included in this Agreement and are over and above any monthly package price for the Services. The Client acknowledges that the third party advertising cost is beyond Our control. It is the responsibility of the Client to budget for advertising spend, with the input and recommendation by Us. The Client agrees to pay the monthly advertising spend one month in advance.

5.4 You agree to pay any reasonable expenses incurred by Us in the execution of Our responsibilities under this Agreement, including travel to and from Your offices where required, the purchase of computer consumables required to provide the Services and such other reasonable expenses directly related to the Services as may be notified.

5.5 We will inform You in writing in advance if expenses not covered by clause 5.4 will be incurred by any work stipulated under this Agreement or directly related to it.

6 Confidentiality

6.1 Each of us agrees that the following terms apply when one of us (Discloser) discloses Information to the other (Recipient). Information will be disclosed either: in writing; by delivery of items; by initiation of access to Information, such as may be in a database; or by oral or visual presentation. Information should be marked with a restrictive legend of the Discloser. If Information is not marked with such legend or is disclosed orally, the Information will be identified as confidential at the time of disclosure.

6.2 This Agreement is the complete and exclusive agreement regarding our disclosures of Information, and replaces any prior oral or written communications between us regarding these disclosures, including any Mutual Non-Disclosure Agreement.

6.3 For two years following the initial date of disclosure, neither Party shall disclose to any third party without the prior written consent of the other Party any confidential information which is received from the other Party for the purposes of providing or receiving Services which if disclosed in tangible form is marked confidential or if disclosed otherwise is confirmed in writing as being confidential or, if disclosed intangible form or otherwise, is manifestly confidential. Confidential information will be deemed to include the Statement of Work and the relationship between both Parties under this Agreement. Both Parties agree that any such confidential information received from the other Party may be used by its personnel only for the purposes of providing or receiving Services under this or any other Agreement between both Parties. These restrictions will not apply to any information which:

(i) is or becomes generally available to the public other than as a result of a breach of an obligation under this clause;

(ii) is acquired from a third party who owes no obligation of confidence in respect of the information; or

(iii) is or has been independently developed by the recipient (or one of its Affiliates) or was known to it or them prior to receipt.

6.4 Notwithstanding clause 6.3 above, either Party will be entitled to disclose confidential information of the other:

(i) to our respective insurers or legal advisors; or

(ii) to a third party to the extent that this required by any court of competent jurisdiction, or by a governmental or regulatory authority or where there is a legal right, duty or requirement to disclose, provided that in the case of sub-clause (ii) where reasonably practicable (and without breaching any legal or regulatory requirement) not less than two business days' notice in writing is first given to the other Party.

6.5 Notwithstanding anything to contrary, we may disclose information referred to in this clause to any WSI Polaris Affiliates (as defined in Section 16.1), agents or sub-contractors necessarily involved in the delivery of the Services and may similarly retain the engagement work papers in hard copy or electronic format for our or for our Affiliates", agents" or sub-contractors" use.

6.6 Without prejudice to 6.2 and 6.3 above, We may cite the performance of the Services to our clients and prospective clients as an indication of our experience, unless we both specifically agree otherwise in writing.

7. Termination

7.1 Either of us may terminate this and any subsequent Agreement immediately in the event that the other commits a serious, grave or material breach or persistent breaches of this Agreement including under-performance, default or neglect of its duties, responsibilities and obligations under this Agreement, and such breach remains unresolved for a period of fourteen days from written notice given by the other Party specifying the breach and requiring its remedy. Either of us may terminate this Agreement by providing one month's written notice to the other.

7.2 Furthermore, either of us may terminate this and any subsequent Agreement in the event that either of us:

(a) is unable to pay, or has no reasonable prospects of paying, their debts, the amount or aggregate amount of which equals or exceeds the bankruptcy level within the meaning of the Insolvency Act 1986, or

(b) being a company becomes subject to an administration order, or goes into liquidation, (other than for the purpose of amalgamation or reconstruction), or

(c) has a receiver appointed to administer any of its property or assets, or

(d) ceases to carry on business and has been dissolved or struck off the Companies House Registry if the client is a commercial trader, or

(e) is dissolved or ceases to exist as a public body, if the client is a public organisation, or

(f) makes any voluntary agreement or enters into a compromise for the benefit of its creditors, or

(g) fails to make payment in accordance with the terms of this Agreement.

7.3 In the event of breach or default under this Agreement, We shall have the right to terminate this Agreement and to terminate hosting of the Client’s website and any other services. The Client shall have no right to a refund of any kind and will be responsible for all costs and legal fees incurred by Us in connection with Client's breach of this Agreement.

7.4 On the termination of this Agreement, You agree to pay for all Services provided up to the date of termination, and where we terminate on notice, or for breach, for any costs incurred as a result of the early termination of the Services. Any completed Deliverables already delivered to You or test examples of Deliverables not already paid for by You will be returned to WSI Polaris. You shall not retain any copies of the returned Deliverables, parts thereof or test examples of the Deliverables.

7.5 Any termination of this Agreement shall be without prejudice to any rights accrued in favour of either of us in respect of any breach committed prior to the date of this Agreement. Should You wish to terminate this Agreement without any of the grounds for termination stated above, You shall be required to pay WSI Polaris fifty percent of the outstanding total cost within twenty eight days of your declaration to do so for this Agreement to be mutually terminated.

8. Liability

8.1 Other than your obligation to make payments under this Contract, each Party’s and its Affiliates’ entire and collective liability to the other Party and its Affiliates arising under or in connection with this Agreement and the Services, whether in contract, tort (excluding without limitation negligence), statute or otherwise, will, to the extent permissible by law, be limited to the payment of damages and will not exceed in total the lesser of £2,500 or the fees paid by You under this Agreement.

8.2 Neither of us shall be liable to the other under this Agreement, whether in contract, tort, or otherwise (including negligence), pre-Agreement or other representations (other than fraudulent or negligent misrepresentations) or otherwise for any loss of business, contracts, profits or anticipated savings or for any indirect or consequential or loss whatsoever.

8.3 You agree to indemnify Us against any claims, damages, losses, costs and expenses which We may sustain or incur in relation to any content and materials which You provide, such indemnity applying in respect of any claims for any breach of applicable law or regulation or any infringement of any intellectual property rights.

8.4 You agree to hold Us or Our agents harmless from and against any and all claims and damages, expenses or liability that arise from or in connection with the Client’s website, content or activities, including but not limited to, any legal fees incurred by Us. The Client, at its own cost and expense, shall defend any and all actions, which may be brought by Us. The Client's failure to perform under the terms of this paragraph shall be deemed a waiver of any and all claims, demands for remedies, or causes of action, including specific performance, which the Client might otherwise have against Us or Our agents.

8.5 You acknowledge that it is for You to ensure that the Deliverables do not infringe the laws of any jurisdiction within which they are actively promoted by You.

8.6 We agree to indemnify You against any claims, damages, losses, costs and expenses which You may sustain or incur in relation to breaches of sections 6.2 and 6.3 of this Agreement committed by Us.

8.7 Nothing in this Agreement shall exclude or limit liability for death or personal injury resulting from the negligence of either Party, their servants, agents, Affiliates, employees or sub-contractors.

9. Ecommerce Laws

9.1 You agree that You are solely responsible for complying with any laws, taxes, and fees applicable in any way to the Services contemplated herein, and will hold harmless, protect, and defend WSI Polaris and its Affiliates, agents, employees or subcontractors from any claim, suit, penalty, tax, fine, penalty, or fee arising from Your exercise of Internet electronic commerce and/or any failure to comply with any such laws, taxes, and fees.

9.2 You agree to comply with all applicable export and import laws and regulations.

9.3 We agree to observe all relevant UK and EC regulations currently in force with regard to distance selling, the use of cookies and obtaining of marketing consents via commercial websites.

10. Copyright of Trademark Materials and Software Deliverables

10.1 The Client agrees to hold no ownership rights to web development code of Leased or Subscription Solutions or Services or any other web solution developed.

10.2 WSI Polaris will own the copyright to any completed Deliverables, including, where relevant, software source code, that are produced by WSI Polaris. You will be assigned rights to use the Deliverables once full and final payment under this Agreement and any additional charges incurred have been paid. You may distribute freely any copyrighted material produced by WSI Polaris only for use in Your primary business. Material provided by and owned by You will remain Your property.

10.3 You undertake to secure all copyright and any other appropriate licences, clearance or consents where required for any third party content and that for materials provided by You, appropriate third party permission has been granted for such use on behalf of their business. Such material will remain the copyright property of the third party. The Client represents and warrants that there is no impediment to the Client's performance of its obligations under this Agreement.

10.4 You grant to Us an unlimited license to use all items described herein, in all Internet formats now known or devised in the future. Licensing rights for all items described herein, except those deemed proprietary to the Client, are assigned to Us. The Client also warrants that they will save and hold harmless Polaris Digital Marketing, its agents, suppliers or affiliates from any and all copyright infringement judgements resulting from the unlawful use of images and property listed.

10.5 You acknowledge that You have no copyright or any other claim nor any rights, title or interest in or to the web development (or other) code of any leased or subscription solutions provided by Us, or in or to any other works or materials provided by Us or to any web solution developed by Us. For its part, We shall have no right, interest or claim whatsoever in or to the Client’s trade name, trademark, or logo, or to the external graphic design of any web site specifically designed for the Client.

10.6 We shall not make any claim to Your content, materials or services during or after the expiry of this Agreement.

10.7 We shall not make any claim to Your trademarks or register or cause to be registered or apply for a materially similar trademark or imitation of a trademark during or after the expiry of this Agreement.

10.8 We shall not register or cause to be registered any company name materially similar to Yours.

10.9 We shall not register or cause to be registered any domain name materially similar to that owned or used by You, except where You specifically request that WSI Polaris register domain names similar on Your behalf in order to prevent their registration and use by third parties, or directly for You. In this case all reasonable fees and expenses incurred in registration of such domain names shall be payable by You.

10.10 At the end of this Agreement, We will transfer all registration details at Your own cost and upon Your request, including but not limited to technical and administrative details and title to the registered domain names to You.

10.11 Software-based Deliverables, for example websites, will contain a copyright statement or link to a copyright statement where appropriate, a discretely placed WSI Polaris logo linking to WSI Polaris' site and an ‘About this site’ page, detailing the technical specifications of the site.

11. Notices

11.1 Any notices given by either of us under this Agreement shall be served on the other and addressed to the appropriate signatory by personal delivery, pre-paid recorded delivery, first-class post, email or facsimile transmission to the receiver at the contact addresses stated in the Statement of Work , or such subsequent addresses as may be notified.

11.2 Any such notice shall be deemed to be effectively served as follows: In the case of service by pre-paid recorded delivery or first-class post 48 hours after posting. In the case of service by email, or facsimile transmission by the attachment of ‘read receipts’, the notification of which to the sender will be deemed as formal notification of receipt

12. Assignment

Neither of us may assign or otherwise transfer this Agreement or any rights, duties and obligations hereunder without the prior consent in writing of the other.

13. Force Majeure

Neither of us shall be liable for delay or failure to perform any obligation under this Agreement if the delay or failure is caused by any circumstances beyond its reasonable control, including but not limited to Acts of God, war, civil disorder or industrial dispute. If such delay or failure continues for a period of at least thirty days, the Party not subject to the force majeure shall be entitled to terminate this Agreement by notice in writing to the other.

14. Joint Venture or Partnership

Nothing in this Agreement shall be construed as creating a partnership, joint venture or an agency relationship between us and neither of us shall have the authority or power to bind the other or to Agreement in the name of or create a liability against the other.

15. Non-Solicitation

You agree that during delivery of the Services and for a further period of one year after completion, You will not directly or indirectly solicit or induce any WSI Polaris employees to leave Our employment, whether to work on a freelance or consultancy basis or to be directly employed by You.

16. General

16.1 In this Contract, 'Affiliate' means any commercial or other entity which from time to time controls, is controlled by or is under common control with the relevant Party, where 'control' means having the ability to control the management and policies of that entity.

16.2 We reserve the right to employ agents or sub-contractors to assist in the delivery of any part of the Services.

16.3 Failure by either of us to enforce any accrued rights under this Agreement is not to be taken as or deemed to be a waiver of those rights unless the waiving Party acknowledges the waiver in writing.

16.4 The paragraphs, sub-paragraphs and clauses of this Agreement shall be read and construed independently of each other. Should any part of this Agreement or its paragraphs, sub-paragraphs or clauses be found invalid, it shall not affect the remaining paragraphs, subparagraphs and clauses.

16.5 No addition to or modification of any clause in this Agreement shall be binding on the Parties unless made in written form and signed by the signatories to this Agreement or their duly authorised representatives.

16.6 This Agreement sets out our entire agreement and understanding and is in substitution of any previous written or oral agreements between us.

16.7 You confirm that to the best of their knowledge and belief that any content and materials supplied by You as part of this Agreement are not blasphemous, defamatory or obscene and do not breach any applicable law or regulation in the jurisdiction.

16.8 Nothing in this Agreement shall prevent us from providing services for other clients.

17 Governing Law

17.1 Only a written agreement signed by both of us can modify this Agreement. Any terms of this Agreement which by their nature extend beyond its termination remain in effect until fulfilled, and apply to respective successors and assignees.

17.2 This Agreement will be governed by and interpreted in accordance with the laws of England. Both of us consent to the application of the laws of England to govern, interpret, and enforce all of Your and our rights, duties, and obligations arising from, or relating in any manner to, the subject matter of this Agreement, without regard to conflict of law principles.

17.3 Should any dispute arise between us, we agree to attempt to resolve the dispute in good faith by senior level negotiations. Any dispute or difference arising out of or in connection with this Agreement that cannot be agreed or acknowledged by either or both of us shall be determined by the appointment of a single arbitrator to be agreed between us, or failing agreement within fourteen days, after either of us has given to the other a written request concur in the appointment to of an arbitrator, by an arbitrator to be appointed by the President or a Vice President of the Chartered Institute of Arbitrators. Both of us agree to be bound by the decision of the third party arbitrator in such an event occurring.

Polaris Digital Marketing is a trading name of Chrobis Limited, registration number 7029405 (England & Wales), registered office address at 83 Chartered House, Pulman Close, Redditch, England, B97 6HR.  VAT Registration 982 5434 93.  We are an independently owned and operated WSI franchised business.

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Internet and digital marketing solutions to SMEs across West Yorkshire, North Yorkshire and throughout the UK.
Copyright ©2017 WSI, all rights reserved.
Polaris Digital Marketing is a trading name of Chrobis Limited, registration number 7029405 (England and Wales).
Registered office address at 83 Chartered House, Pulman Close, Redditch, England, B97 6HR.
VAT Registration Number: 982 5434 93.
We are an independently owned and operated WSI franchised business.
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